Why Pediatricians Recommend Bird + Bear Kids for Safer Infant Sleep

At Bird + Bear Kids, our mission has always been to provide families with more than just baby products—we offer peace of mind rooted in science, ethics, and care. We’re proud to share an endorsement from a respected pediatrician Dr Tolu Akinjaiyeju, who recognizes the heart and integrity behind our safe sleep solutions.

“As a pediatrician, I recognize Bird + Bear Kids’ products as medically sound and ethically compelling,” the doctor shares. “Their compliance with the American Academy of Pediatrics (AAP) guidelines is a vital component in promoting newborn and infant health.”

Our GOTS-certified organic sleep sacks are thoughtfully designed in partnership with pediatric sleep consultants and are free from loose bedding—aligning with leading safe sleep recommendations. We also highlight the importance of placing infants on their backs to sleep and caution parents to stop swaddling once babies show signs of rolling, following the latest research and medical guidance.

But our commitment goes beyond safety.

Dr Tolu Akinjaiyeju also commends Bird + Bear Kids for our focus on environmental sustainability and community impact: “The company’s attention to eco-friendly materials and dedication to giving back—particularly to child protection services and nonprofit partners—is highly commendable.”

We’re honored to be seen as an “intelligent option for infants and their families,” and we remain deeply committed to serving our communities with safe, sustainable, and smart solutions for baby sleep.

Thank you to the medical professionals and parents who trust Bird + Bear Kids—we're in this together.